ARBE COLLECTIVE
SERVICES
CLOTHING DESIGN
BRAND IDENTITY
SOCIAL
INFO
ARBE Collective was an independent streetwear brand inspired by youth culture and self-expression. Over three years, I helped build the brand from the ground up, creating a cohesive identity across fashion, digital and campaigns.
PROBLEM
The challenge was to create a distinctive streetwear brand that felt authentic, memorable and consistent across every touchpoint, while standing out in a competitive market.
SOLUTION
As Co-Founder and Designer, we shaped ARBE’s brand identity, fashion collections, campaigns, website and social presence, with the help of an incredible team of photographers, videographers and creatives who brought the wider vision to life, culminating in a showcase at Paris Fashion Week through Atelier Meraki.
