Zensip
SERVICES
WEB DESIGN
BRAND IDENTITY
CREATIVE DIRECTION
INFO
Zensip is a naturally sourced mixed berry drink combining fruity flavour with the calming benefits of ashwagandha. Created to support mood, focus and mental clarity, the brand offers a refreshing way to feel energised while staying balanced, bringing together two seemingly opposite ideas in one product.
PROBLEM
The wellness drinks market is crowded with products promising either energy or relaxation, often relying on predictable, overly clinical branding. Zensip needed to communicate both sides of its offering, uplifting berry flavour and calming ashwagandha, while connecting with a younger, design-conscious audience.
SOLUTION
Zensip was given a bold, playful identity that brings energy and calm together. Vibrant berry-inspired colours, expressive typography and a character-led illustration style create a brand that feels fun, approachable and instantly recognisable. The identity was carried across packaging, digital and web to create a cohesive visual world designed to connect with a younger, design-conscious audience.
